Players Can Earn World Cup Rewards in New BetMGM and Marriott Giveaway

BetMGM is giving soccer fans a new way to chase a World Cup experience, this time through a partnership with Marriott Bonvoy. The operator has launched a sweepstakes that can send eligible players to New York City in July for a marquee World Cup-themed event, while also handing out bonus bets and Marriott points along the way.

The promotion adds another layer to BetMGM’s push to tie sports betting to travel, hospitality, and live entertainment. It also arrives as expectations build for massive US betting interest around the 2026 FIFA World Cup.

BetMGM and Marriott Bonvoy Put a World Cup Trip on the Table

The new BetMGM and Marriott Bonvoy sweepstakes runs through June 21, 2026. To qualify, eligible BetMGM users need to link their BetMGM and Marriott Bonvoy accounts, then place a wager of at least $10.

After linking accounts, players can enter through the BetMGM Sportsbook app or website. There is a maximum of 25 entries per entry period, and winners will be selected weekly throughout the promotion.

At the center of the giveaway is access to Sports Illustrated’s “Beyond the Pitch” Party series, which wraps up in New York City on July 18. The promotion is built around that event, giving select winners a high-end World Cup week package rather than a standard betting reward.

What Winners Actually Get

BetMGM said 10 grand prize winners will be chosen, and each can bring a guest. Those winners receive VIP access to the event, round-trip travel to New York City or travel funds, a three-night stay at Moxy Lower East Side, and dinner at L’Artusi Supper Club.

There are also 30 additional prizes in the form of a $100 bonus bet. On top of that, every entrant who records at least one valid entry will receive 2,500 Marriott Bonvoy points.

That setup gives the promotion a broad appeal. A small group gets the full NYC experience, while everyone else still has a shot at a betting reward or loyalty points.

BetMGM Says It Wants “Legendary Experiences”

Matt Prevost, BetMGM Chief Revenue Officer, framed the campaign as part of a bigger effort to offer perks beyond a standard sportsbook promotion.

“At BetMGM, we’re always looking for ways to reward our players with legendary experiences they simply can’t get anywhere else. Partnering with Marriott Bonvoy for this event allows us to bring fans inside the velvet ropes during a once-in-a-generation moment on the global sports stage.”

That message lines up with how BetMGM has been trying to position itself in the US market. The company has increasingly leaned into entertainment tie-ins, brand partnerships, and exclusive experiences instead of focusing only on traditional bonus offers.

Why the Timing Matters for US Sports Betting

The sweepstakes lands at a time when the 2026 World Cup is shaping up to be one of the biggest soccer betting events the US has ever seen. Deutsche Bank recently projected total US World Cup betting handle at $3.3 billion, with a possible range from $2.5 billion to $4.1 billion.

In that forecast, FanDuel is expected to lead with $1.3 billion in handle, followed by DraftKings at $1.1 billion. BetMGM’s projected share comes in around $250 million.

There are several reasons analysts expect a major jump. The 2026 tournament will feature 104 matches, up from 64 in 2022, and games will be played in North American time zones. Legal online sports betting access has also expanded sharply, with roughly 135 million US adults now able to use regulated mobile sportsbooks, up from 104 million during the last World Cup.

A Bigger Entertainment Play From BetMGM

This Marriott Bonvoy promotion fits into a broader strategy at BetMGM. The company has been working to present itself as more than a place to make a moneyline, spread, or parlay bet.

Recent moves point in the same direction. BetMGM has also announced a slot content deal with Bragg Gaming, and the brand is set to appear in a branded game, “The Lion’s Share,” on CBS’s “The Price Is Right” starting September 22.

For players already using the BetMGM Casino brand in regulated states, that wider entertainment push could become a bigger part of the company’s identity. It suggests BetMGM wants to compete not just on odds and promotions, but on access, events, and cross-brand rewards.

How Players Can Enter Before the Deadline

Players interested in the giveaway need to act before June 21, 2026. The basic path is simple: link a BetMGM account with a Marriott Bonvoy account, place at least a $10 wager, and submit entries through the sportsbook platform.

As always, players should read the full promotional terms to confirm eligibility, entry windows, and prize details in their state. For World Cup fans, though, this is one of the more distinctive promotions on the board right now, mixing sports betting, hotel loyalty rewards, and a live New York event into one package.